MadeThis was branded to feel creative, optimistic, and full of possibility. I wanted the identity to capture the excitement of turning an idea into a real business, making the product feel inspiring, approachable, and empowering. The brand emphasized imagination and momentum so users would feel like they could build something big with ease.

Castari is an agent infrastructure platform that helps developers take AI agents from prototype to production. I branded it to feel clean, simple, and highly technical, making a complex product feel approachable and easy to use. The design and messaging focused on showing how effortless deployment could feel, while still signaling power and reliability to developers.

Cheers is a GEO platform designed to help service businesses win in their market. I branded it around the idea of "Dominate Local," using the knight chess piece strategically to represent smart, calculated moves that help businesses outmaneuver competitors in local areas.